On "ASHRAE Announces 2026–2027 Leadership, Award Recipients"

Sarah Maston's resilience pitch is the right message at exactly the wrong time—not because retrofitting doesn't matter, but because ASHRAE's messaging priorities have finally caught up to what contractors already know they're drowning in. Most shops aren't waiting for an industry initiative to care about efficiency; they're dealing with supply chain chaos, labor shortages, and customers who still think a furnace swap solves their problems. The "changing the game" language is fine for the conference crowd, but what actually moves the needle in the field is whether ASHRAE pushes its members to standardize retrofit protocols and stop making every job a custom engineering session. If this presidency means clearer guidance on what "resilience" looks like in a typical North Jersey retrofit instead of another glossy strategic framework, it matters.